Outside of your handshake, your website (or blog) is the most important marketing tool your oganization has.

Your website is a fantastic opportunity to reach your buyers with targeted messages that cost a fraction of traditional marketing budgets. You want someone in charge of the process who understands marketing, communications and the technology that drives online world.

The staff at Be Found takes time to discover your strengths and learn what sets you apart. We're not only skilled at what we do, we listen to your needs, and we're honest and fair.

Consultation Services

Sometimes it makes best sense to start wtih an assessment of your marketing needs. We can look at potential gaps in your current, your position in the search engine results, website traffic, and more. We provide informed insight, direction and priorities.

Depending on your needs, we can provide information such as how much traffic your website attracts in a given time period, what phrases people are using to get to your site, how difficult it might be to come to the top of the search engines for the phrases that are most important to your business, and what you can do yourselves to improve your position in the search results.

If you'd like to find out what you can do to improve your search results with minimal investment, consider a free-for-a-donation session. Choose from two sessions, and you donate (on my page) any dollar amount to FINCA, which helps small businesses in developing countries get started by providing small loans.

As a small business owner, consultative sessions can provide you with enough information to implement and manage your own online marketing campaigns.

 

Search Engine Optimization (S.E.O.)

Search engines often replace friends and phone books when it comes to finding a business you want to buy a product or service from. If your business is not leveraging the power of the internet, your business is not taking advantage of the most powerful media we've ever had available to us. Are you found online?

The person you most want to interact with, to find your website or blog, is someone who is looking for the products or services you offer. Good S.E.O. helps people find what they're looking for and it helps businesses be found by the people looking for them.

We off paid ad management, local search and organic S.E.O. You pay as you go for the ads - money is spent as peole click on the ads. People have a strong preference for the organic and local search results. Your investment here impacts all search engines, and has lasting value (although there is some maintenance needed).

Our clients include national companies such as Wally Amos' cookie company, Chip and Cookie, and the American Association of Grant Professionals, as well as local companies like Lilypad EV.

Websites designed by Be Found have integrated S.E.O. into the structure, making your website work harder and S.E.O. more effective.

Websites

Your website is one of the most important marketing tools your oganization has. It creates a fantastic opportunity to reach your buyers with targeted messages that cost a fraction of traditional marketing budgets.

The web is diffferent than conventional forms of markting. Instead of interrupting and distracting people from what they actually want to do, like watch TV, Web marketing is about delivering useful content at exactly the moment a potential customer is looking for it.

The Internet has transformed the rules of marketing. It's less push and more pull: less sales pitch and more valueable content. We help convert lookers to buyers. See our projects page for examples.

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Blogs

A blog allows you to engage your web visitors. While websites can be good sources of information, blogs are vehicles to connect with readers on an emotional level. Typically a blog is maintained by one person who is passionate about a subject and wants to tell the the world about a particular idea. Small companies using blogs can compete effectively against larger companies. Individuals have built personas and blogged their way to new jobs.

Your blog's visibility to Search Engines is dependent on a number of factors. We can guide you through the process, or set up and maintain a blog for you.

See this solar expert's blog for an example of a customized WordPress-based blog Be Found created.